Design has changed and expanded its role over time. The role of esthetics, giving form and colour. The role of process improvement, such as research, prototyping and communication. The role of strategy, business model building and vision definition. ......
These changes and expansions of roles have generally been developed as techniques by design professionals. On the other hand, as some people say "design is too important to be kept only for designers", nowadays design has also started to be used as a tool open to the general public and applied to creating and improving government services, social movements and the construction of autonomous ecosystems.
Until now, design has mainly played a problem-solving role in order to create what society needs. But can't design be used to create small things that have meaning for an individual, even if they are not necessarily needed by society at the moment?
We are all born with much creativity. However, as we grow up, many of us put invisible shackles on it, thinking that it is a talent of a few. What can design do to help us break these shackles and reclaim our inherit ability?
Context design is an approach to design that focuses on "narratives" or "weak contexts" of individuals and their interpretations. It allows each individual who comes into contact with the design to create his or her own "story". In other words, it is a creative activity and a method of "weaving together" in which the writer intends for the reader's independent involvement and multiple interpretations to emerge. The result is a creative activity in which the writer intends for the reader to become a writer and the consumer to become an expressionist.