
The Marketing and Advertising Strategies of International Health and Wellness Companies
Course Description:
This is an active class. You will learn about the marketing and advertising strategies of many well-known international health and wellness companies and organizations in fields such as 3D printing human hands, medical tourism, senior care, cosmetic surgery clinics, and NPO/NGOs. You will do a real-world marketing project to distribute clean water filters for Waves for Water. While you learn about marketing, you will also improve your presentation skills.
Below is a short video about Project Daniel - 3D printing human hands
https://www.youtube.com/watch?v=SDYFMgrjeLg
Below is a short video about Waves for Water
https://www.youtube.com/watch?v=1zRmofkyVis&nohtml5=False
***Please understand this class has a large amount of group work and you must come to class prepared. If you do not like group work and you do not have the time to prepare before class, this class is NOT a good match for you***