The Marketing and Advertising Strategies of International Health and Wellness Companies
Course Description:
This is an active class. You will learn about the marketing and advertising strategies of many well-known international health and wellness companies and organizations in fields such as 3D printing human hands, medical tourism, senior care, cosmetic surgery clinics, and healthcare AI. You will do a final marketing presentation about healthcare AI. While you learn about marketing, you will also improve your presentation skills.
Below is a short video about Project Daniel - 3D printing human hands - which is one of the topics we will cover.
https://www.youtube.com/watch?v=SDYFMgrjeLg
***Please note that eight classes will be held live on campus and six classes will be held live on Zoom. You must attend and be able to participate in real-time in both formats, not by a class recording or on-demand.***