Syllabus

SubjectSPECIAL RESEARCH PROJECT A (ソーシャルマーケティングの実践研究)

Class Information

Faculty/Graduate School
POLICY MANAGEMENT / ENVIRONMENT AND INFORMATION STUDIES
Course Registration Number
42354
Subject Sort
A1201
Title
SPECIAL RESEARCH PROJECT A
Field
Research Seminars
Unit
4 Unit
Year/Semester
2023 Fall
K-Number
FPE-CO-05203-211-88
Research Seminar Theme

Social Marketing and Value Co-Creation

Year/Semester
2023 Fall
Day of Week・Period
Lecturer Name
Masatoshi Tamamura
Class Format
Face-to-face
Language
Japanese
Location
Other
Class Style
*Please click here for more information on the correspondence between 'Class Style' and ’Active Learning Methods’.
Lecture, Seminar, Group Work, Connecting to Other Sites
GIGA Certificate
Not applied
Research Seminar / Project Theme planned for next semester

Social Marketing and Value Co-Creation

Detail

Course Summary

In this research project, students who have learned the basic concepts, ideas, methods, and transition of social marketing will work on specific product development while conducting various surveys, research, and development activities with the support of government agencies, companies, and social welfare corporations with which they have cooperative relationships.