Syllabus

SubjectMANAGEMENT OF EMERGING BUSINESSES [1st half of semester](GIGA/GG/GI)/MANAGEMENT OF EMERGING BUSINESSES [1st half of semester]

Class Information

Faculty/Graduate School
POLICY MANAGEMENT / ENVIRONMENT AND INFORMATION STUDIES
Course Registration Number
07046
Subject Sort
B6052
Title
MANAGEMENT OF EMERGING BUSINESSES
Field
Fundamental Subjects - Interdisciplinary Subjects
Unit
2 Unit
Year/Semester
2023 Fall
K-Number
FPE-CO-03303-212-07
Faculty/Graduate School
MEDIA AND GOVERNANCE
Course Registration Number
17923
Subject Sort
65060
Title
MANAGEMENT OF EMERGING BUSINESSES
Field
Program Courses - Heisetsu
Unit
2 Unit
Year/Semester
2023 Fall
K-Number
GMG-MG-67103-212-07
Year/Semester
2023 Fall
Day of Week・Period
Wed 2nd , Fri 2nd
Lecturer Name
Jiro Kokuryo,Masaki Umejima
Class Format
Face-to-face
Language
English
Location
SFC
Class Style
*Please click here for more information on the correspondence between 'Class Style' and ’Active Learning Methods’.
Lecture, Seminar, Group Work, Connecting to Other Sites
GIGA Certificate
Applied

Detail

Course Summary

This course aims at providing students with basic understanding on a startup business, spotlighting a business plan centric way that is a legacy method for creating a business and a design thinking way that the first cornerstone of a new business is made by empathy to the problem you find. The feature of this class is:
There are many opportunities to interact with the guest speakers with diversified experiences, showing the know-how to make a business success and turn over the critical situation of managing a company. The guest speakers in 2022 were:
• Dr. David Farber, The internet hall of fame
• Allen Miner, a founder/General Partner of SunBridge Partners and the founder/CEO
• Mr. Hiroki Mashita, CEO of V-CUBE, alumni in Keio University
Students is expected to participate in-class exercises and discussions to learn the real of creating/finding a market and a business. For example, the class introduces a new business model such as an energy aggregator and a retailer in an electricity power market where a big company monopolized for many years.